Chapter 4: The Business Side You Don't Want to Hear


"If you're in music, you're in business. You're not just an artist, you're a brand, a product, and an entrepreneur. This game costs money—studio time, equipment, beats, videos, and marketing—but it's not just about spending, it's about spending smart....
"If you're in music, you're in business. You're not just an artist, you're a brand, a product, and an entrepreneur. This game costs money—studio time, equipment, beats, videos, and marketing—but it's not just about spending, it's about spending smart. You need strategy, and you need to understand the business side—contracts, royalties, publishing, and licensing. Labels care about numbers, not dreams, so if you don’t know the business, it’ll eat you alive. Build your brand, own your revenue streams, and put in the work. This is your career, your hustle—nobody's coming to save you. Grind smart, grind hard, and own your shit."